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Privacy Policy

Last updated: September 2025

 

At Sentinel First Ltd, your privacy is important to us. This Privacy Policy explains how we collect, use, share, and protect your personal data when you visit our website or interact with us. It’s written to comply with the UK General Data Protection Regulation (UK GDPR), and we encourage you to read it carefully.

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Who We Are

Sentinel First Ltd is the data controller, responsible for deciding how your personal data is used. If you have questions or concerns about how we handle your information:

  • Contact name/role: Privacy Manager

  • Email: admin@sentinelkit.co.uk

  • Postal Address: Office 13559,182-184 High Street North, East Ham, London E6 2JA

 

We're registered with the Information Commissioner’s Office (ICO) for data protection.

 

What We Collect

We collect personal data when you visit our site, place an order, contact us, or use our services. This may include:

  • Type of Data

  • Examples

  • Identity

  • Name, title, date of birth

  • Contact

  • Address, phone number, email

  • Financial

  • Payment details, bank info

  • Transactional

  • Purchase history, order details

  • Technical

  • IP address, browser type, device info

  • Profile & Usage

  • Website activity, preferences

  • Marketing

  • Communication preferences

  • Special Category

  • Health or medical info (only if relevant and with consent)

 

We may also collect aggregated data about how visitors use our website — this doesn’t identify you personally.

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How We Collect Data

We may collect data through:

  • Direct contact (email, phone, post, in person)

  • Website activity (forms, cart usage, cookies)

  • Third parties (delivery services, payment processors)

  • Social media or surveys

 

Why We Use Your Data

We use personal data to:

  • Provide products and services

  • Handle orders and customer service

  • Send updates, newsletters and offers (with consent)

  • Improve our website and user experience

  • Meet legal and financial obligations

  • Prevent fraud and ensure account security

  • Understand customer feedback and usage trends

 

We won’t use your data for a different reason without telling you first—and we’ll always ask for consent when required.

 

Sharing Your Information

 

We may share your data with:

  • Regulatory authorities (to meet legal requirements)

  • Trusted service providers (e.g. payment or delivery partners)

  • Marketing partners (only if you’ve opted in)

  • New owners (if our business is sold or merged—with full protection in place)

 

We may also share general website usage statistics with advertisers—but never personal information.

 

Data Transfers Outside the UK/EEA

We use services (such as web hosting and cloud tools) that may store data outside the UK or EEA. When we do:

  • We ensure proper safeguards are in place

  • Your data is protected to EU standards

  • We work only with privacy-conscious providers

 

Security

We take security seriously. Your data is stored safely using up-to-date protections. While transmitting data over the internet isn't risk-free, we do our best to protect it on arrival.

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If you’re given a login or password, it’s your responsibility to keep it secure. We recommend choosing a strong, private password.

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In the event of a data breach that affects your rights, we’ll notify you and the ICO.

 

How Long We Keep Data

We only keep data for as long as needed:

  • Legal or tax records (e.g. orders, invoices) = at least 6 years

  • Marketing data = until you withdraw consent

  • Inactive accounts or unused data = routinely deleted

 

Cookies & Tracking Tools

Our website uses cookies (and may use tracking pixels) to:

  • Remember items in your cart

  • Improve site performance and user experience

  • Track site usage anonymously

 

You can control or delete cookies using your browser settings. Blocking them may affect website functionality.

See our Cookies Policy for full details.

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Your Rights

You have rights under GDPR, including:​

  • Access – See the data we hold about you

  • Correct – Fix inaccurate or incomplete data

  • Erase – Request deletion when appropriate

  • Object – Stop certain uses of your data

  • Restrict – Limit how we use your data

  • Transfer – Move your data elsewhere

  • Withdraw consent – Change your mind at any time 

 

To exercise these rights, email or write to us using our contact details.

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Third-Party Links

We may link to other websites. These sites have their own privacy policies—we recommend reviewing them. We’re not responsible for external content or practices.

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Complaints

If you have concerns about how we handle your data:

  1. Please contact us directly first—we’d love the chance to resolve things

  2. If needed, you can contact the Information Commissioner’s Office (ICO): www.ico.org.uk

 

Changes to This Policy

We update this policy as needed to stay compliant and transparent. Whenever changes are made, we’ll post the updated version here.

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